McLAREN TAIPEI OPENING INVITATION by
KeyVisual Design.
With a number of leading technology from F1 racing, a heritage of the British F1 racing pedigree supercar brand, McLaren officially stationed in Neihu, Taipei. The McLaren Taipei showroom is the flagship center built and operated by official distributor in Taiwan, Yun-San Motors. Not only comprehensive transplant UK headquarters McLaren MTC (McLaren Technology Centre) to convey the atmosphere of innovation and technology, the pursuit of precise texture and display design echoes the brand image, and more specifically a complete presentation of enthusiasm and spirit from McLaren. Especially a solid F1 racing car displays in the showroom, which is a MP4-14, 1999 F1 world champion, driven by Mika Häkkinen, McLaren as world champion racing harness. It is the symbol of the highest standards of global brand presence and investment, it is entering the 50th year anniversary of McLaren, the highest tribute to the brilliant achievements of the track.
Graphic design
Client_YunShan Motor
Year_2013