LONGCHAMP Le Pliage Cuir personalized by
KeyVisual Design Co.
Longchamp is hosting a pop-up store at SOGO BR4 from the end of this month to October 10, to take the lead in re-introducing the time-limited “Le Pliage Personalized” service, in which new colors plus whimsical Emoji patterns can be selected according to personal taste.
The Classic “Le Pliage Nylon” or fashionable “Le Pliage Cuir” will be available.
Longchamp launched the trailblazing online customization of its iconic Le Pliage bag, in its nylon version in 2004. Ten years later, the Le Pliage Cuir leather bag also became customizable online. Now, Longchamp has made some changes to the design possibilities on both websites.
For Le Pliage Cuir Personalized, there is now embossing with a silver coating on the flap and the possibility of up to 8 characters in Helvetica font.
The perforation option has two new symbols: a smiley and a heart, which can be mixed with numbers and letters.
Express your creativity and set your heart on one of the four models offered, select from 12 leather colors and don’t forget to choose a pretty shade for the lining.
Turn your Longchamp bag into a unique, personalized item.
Pop-up booth concept design
product photograph copyright by Longchamp
Client_LONGCHAMP TAIWAN
Year_2016