SK-II: FACE the WILD, FACE the CAMERA by
KeyVisual Design
The series comprises of four riveting short vignettes following the unique adventures of four loyal SK-II users and celebrities, Kasumi Arimura, award winning Japanese actress, Chiara Ferragni, global fashion icon, Nini, celebrated Chinese actress and Lee Siyoung, top South Korean actress and national boxer in some of the world’s toughest environments from the Yanbaru jungle in Okinawa, Japan to the Anza Borrego Desert in America.
In “Face The Wild”, follow Hannah Reyes, National Geographic Explorer as she documents and explores diverse ecosystems, topographies and cultures with each of the four celebrities in extreme conditions such as sub-zero temperatures, harsh UV, dryness, sweltering heat and pollution.
In “Face The Camera”, celebrities bravely take on a one of a kind on-location beauty shoot with notable fashion photographers – Jesper Mcilroy and Kirk Cheung to see if their skin truly withstood the test of the environments with the help of SK-II’s Facial Treatment Essence.
https://www.youtube.com/watch?v=vixhIPaW3hU
Event production / logistics
Client_SKII
Year_2017